I am not usually one to promote knock-offs but many Anthro-philes have lamented the retail price point, quality, and full-price sellout of Bailey 44's column dresses, available at Anthropologie in various iterations over the last year. Recently, while browsing my Google Reader, I noticed that the lovely and always well-dressed Najeema of A Stylized Hysteria was wearing a maxi dress that looked suspiciously familiar, with its askew, zig-zagging stripes and its potential to flatter a range of figures. In her entry, Najeema mentioned that she found it at TJ Maxx and the brand was Max Studio. I decided to check out my local Marshalls and TJ Maxx to see what was up.
Although I couldn't track down the exact maxi shown on Najeema (which is a shame because I love the full length of it) I did find striped and lacy tank tops, shorter dresses, and maxi skirts from Max Studio as well as other brands, adopting a very similar aesthetic to Bailey 44's.
Bailey 44-esque maxi skirt
In my research I found the "real" Column dresses to be made with nicer and thicker fabrics, offering a bit more coverage than these cheaper versions. But all of the discount options I saw (from checking two Marshalls and one TJ Maxx) were available for $19.99-$34.99, making them an undeniable bargain, comparatively speaking. I imagine the simple design elements and the popularity of the column dresses mean we'll be seeing a lot of brands attempting their own versions in the coming months.
If you missed out on the Bailey 44 Column dresses, do you think you will buy one of the bargain options?